passlee.com Technical & SEO History

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This article preserves what is currently known about passlee.com’s own production history – separate from the Control Centre’s own build history (see Mission Control & Control Centre Development). It covers the Avada/WordPress site itself: its mobile display fix, its caching architecture, and post-launch SEO findings.

Site inventory

  • passlee.com – the main marketing site, WordPress/Avada theme, now on production (previously staged).
  • automaticdrivinglessonsworcester.co.uk – a second WordPress site in the same portfolio.

Homepage / mobile display

The homepage hero image floats behind the header on desktop by design, but this broke down on mobile and exposed a solid black header background. This was fixed with a must-use plugin rather than Avada’s own Dynamic CSS pipeline, which proved unreliable for a fix this targeted. Full technical detail is in the Mobile Header Fix Technical Note.

Caching architecture

Three layers – FastPixel (full-page HTML), ShortPixel CDN (static assets), Avada’s own compiled CSS – must all be considered together when a change doesn’t appear to take effect. A staging/production path bug in FastPixel’s cache was found and fixed by resolving paths dynamically rather than hardcoding them. Full detail, including the correct purge method and a CDN caveat to avoid, is in the Caching Architecture Technical Note.

SEO / Search Console findings

A post-launch review found the site averaging page-2 positions, with local landmark guide pages outperforming core service pages – a signal that hyper-local content may be a better investment than more generic service content. Full findings, including the legacy-404 investigation and a Rank Math connection issue to revisit, are in the Search Console Review Technical Note.

What is still missing from this record

Business details (service areas, offering), full content strategy, and any security/recovery history are not yet captured anywhere in the Control Centre – see the Knowledge Migration Tracker.

Created: 21/07/2026 · Updated: 21/07/2026 · Version: 1.0

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